Champagne Toasts: Finding Your Tribe

Business Advice


Champagne Toasts are back! I started this blog series as a place of encouragement for other small business owners like myself out here navigating the world of weddings and small business ownership. Today’s toast is to “Finding Your Tribe.”

Ok, let me explain. Finding your tribe simply means finding a group of like minded professionals to connect with. I didn’t realize the importance of this until I began reshaping the business. My heart was telling that it was time to change my business structure. I could feel myself wanting to design more weddings and really focus on full and partial wedding planning and design. But I just couldn’t see how that would work as a business model. I began seeking out other planners who concentrated on full planning and design and making them part of my tribe. Game changer folks! By connecting with these planners I gained a sense of encouragement and affirmation that my dreams are valid and a plan to put those plans in motion.

The best thing is your tribe does not have to be local to your area. I’ve made some of the best connections on Periscope and Facebook (shout out to Valerie Gernhauser) and really value the relationships I am forming with my tribe. So, I encourage you to get out and begin to connect with other industry professionals whom are striving or already doing what you want to do. Valerie said on a Periscope earlier this week, “You are the sum of the five people occupying your head space.” Who are you allowing in your tribe and is the space they are occupying positive, productive and pushing you towards your goals? If not, time to find some new peeps.

I’ll be periscoping every Thursday night at 9:30pm about my Champagne Toast for the week. So if you don’t already follow me on periscope at @laurenoevents!


Until next time, happy planning!










Photo credit: Rachel Girouard Photography 

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  1. Christina

    December 17th, 2015 at 1:27 AM

    Hi Lauren,

    Let me start by saying I am a big fan – I love your work. You’re so creative and the energy you exude via social media and your blog is infectious (and so informative)!

    I found this article particularly refreshing. It’s so nice to hear folks in this industry wanting to connect with like minded people. We have so much to gain and learn from one another!!

    I just started an event planning and design business out of Milford, CT. I’d been doing freelance work for friends and family for years and very recently decided to just go for it. I’m still working full time for a marketing company in Stamford while I try and get my event planning business up and running.

    I would love to connect and get to know one another and establish a potential working relationship for the future! If you’re open to that please shoot me and email or text/call (203) 627-9835.

    Happy holidays!

  2. Lauren

    December 21st, 2015 at 10:50 PM

    Hey girl, hey! I am just now seeing this but thank you, thank you for leaving such an amazing note. I agree, I have learned and continue to learn so much from my peers, new and established, in this business. I’ll be in contact, or email me anytime so we can link up,